
About Go Iceland Car Rental
About Us
Welcome to Go Iceland, your trusted local car rental partner since 2012. Located just outside Keflavík International Airport (KEF), we specialize in making your Iceland adventure seamless, affordable, and unforgettable. Whether you're planning a scenic road trip around the Ring Road, exploring Reykjavík, or venturing into the Highlands, we have the perfect vehicle for your journey.


At Go Iceland, we pride ourselves on providing a car rental service you would want to choose time and time again
Who We Are
Go Iceland is more than just a car rental company near Keflavík Airport—we're a locally-owned business dedicated to exceptional customer service and competitive pricing. Our team understands Iceland's unique driving conditions and can provide expert advice on vehicle selection, route planning, and safety considerations for your specific itinerary.
Since our establishment in 2012, we've built a reputation as one of Iceland's most reliable car rental companies, serving thousands of satisfied customers from around the world. Our mission is simple: provide professional, friendly service, the best rental rates in Iceland, and vehicles you can trust for your adventure. Want to check us out for yourself? Take a look at our excellent Google reviews.

Why Choose Go Iceland?
Best Car Rental Rates in Iceland
As a local company, we keep our overheads low and pass the savings directly to you. Our transparent pricing includes CDW insurance, taxes, and unlimited mileage with no hidden fees. Compare our rates with other Iceland car rental companies—we're confident you'll find our value unmatched.
Convenient Keflavík Airport Location
Our office is strategically located just outside Keflavík Airport (KEF), making us one of the most convenient car rental options for arriving travelers. We provide a complimentary shuttle service from the airport arrivals hall directly to our office, where your rental car will be waiting, cleaned, fueled, and ready for your Icelandic adventure.
Wide Range of 4x4 & Standard Vehicles
Our diverse fleet includes everything from fuel-efficient small cars perfect for Ring Road tours to rugged 4x4 rental vehicles equipped for Highland adventures. All vehicles are regularly maintained to ensure your safety and comfort throughout your journey.
Local Expertise & Customer Service
Unlike international rental chains, our team lives and works in Iceland. We provide genuine local insights about road conditions, hidden gems, and practical travel tips you won't find in guidebooks. Our customer service team is always available to assist with questions or concerns during your rental period.
Our Services
Every Go Iceland rental includes:
- CDW (Collision Damage Waiver) insurance
- Unlimited mileage
- All taxes
- Complimentary airport shuttle service
- Free cancellation up to 24 hours before pickup
We also offer a wide range of optional extras such as GPS navigation, WiFi, and a variety of child seats at an additional cost.

Meet Our Team
Go Iceland is powered by a dedicated team of professionals passionate about making your Iceland adventure exceptional. Led by CEO Hlynur Gylfason and CFO Ásgeir Ásmundsson, our customer service and maintenance staff are here to ensure everything runs smoothly from pickup to drop-off.
Our Commitment to Quality
At Go Iceland, we pride ourselves on providing a car rental service you'll want to choose time and time again. Every vehicle in our fleet undergoes rigorous safety inspections and thorough cleaning between rentals. We're not satisfied until you're completely happy with your rental experience.
Ready to Explore Iceland?
Browse our range of rental cars and book your vehicle today. Whether you need a large car for your family to make unforgettable memories or a camper for complete overnight comfort, Go Iceland has the perfect vehicle waiting for you near Keflavík Airport. Experience the difference of renting from a local company that truly cares about your Icelandic adventure.
Questions before you book? Contact our experienced team.